Solaire provides a platform for resale enablement and a marketplace centered around the Digital Product Passport (DPP). This infrastructure allows brands to manage and monetize their secondary markets effectively. The service transforms static products into ongoing revenue-generating assets through embedded resale capabilities.
Funding
Funding not disclosed
Founders
Product
Problem
Brands lack visibility and control over the secondary market for their products, leading to lost revenue opportunities and challenges in maintaining brand integrity. Consumers face risks of counterfeit goods and lack of trust in peer-to-peer transactions when reselling or purchasing pre-owned items.
Solution
Solaire offers a headless marketplace solution that enables brands to participate in and manage the resale of their products, leveraging Digital Product Passports (DPPs) for authentication and traceability. The platform provides a secure peer-to-peer trading environment with integrated escrow services and logistics support, ensuring trust and transparency for both buyers and sellers. By partnering with authentication companies, Solaire empowers brands with actionable data on product lifecycles and resale trends, allowing them to optimize product offerings and engage with customers in the secondary market. This approach allows brands to capture revenue from the resale market, enhance customer loyalty, and promote sustainable consumption practices.
Target Audience
Solaire targets retail brands seeking to control and monetize the secondary market for their products, as well as consumers looking for a secure and transparent platform for buying and selling pre-owned goods.
Features
- Headless marketplace infrastructure for seamless integration with existing brand websites and e-commerce platforms
- Digital Product Passport (DPP) integration for product authentication and provenance tracking
- Secure peer-to-peer transaction platform with integrated escrow services
- Logistics management tools for streamlined shipping and returns
- Data analytics dashboard providing insights into product lifecycles and resale trends
- API access for developers to build custom resale experiences