Infilect utilizes image recognition AI to provide real-time shelf metrics and actionable insights for retail brands, enhancing on-shelf visibility and compliance. The platform enables retailers to conduct automated store audits, saving over 25 million minutes in manual audits and increasing per-store sales by up to 5%.
Funding
$2.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
PPFounders
Product
Problem
Retail brands often struggle with maintaining optimal on-shelf visibility and ensuring compliance with merchandising standards across numerous stores. Traditional manual store audits are time-consuming, costly, and prone to inaccuracies, leading to missed sales opportunities and suboptimal trade marketing ROI.
Solution
Infilect offers an AI-powered retail visual intelligence platform that automates store audits and provides real-time shelf metrics to improve on-shelf execution. Using image recognition technology, the platform analyzes in-store images captured via a mobile app to deliver actionable insights on stock levels, planogram compliance, pricing, and promotional execution. This enables brands to identify and resolve issues quickly, optimize trade marketing strategies, and increase per-store sales. The platform's AI engine continuously learns from new data, ensuring high accuracy in SKU and object detection even in cluttered retail environments.
Target Audience
Infilect primarily serves consumer packaged goods (CPG) manufacturers, packaged food and beverage companies, pharmaceutical OTC brands, pet care brands, consumer electronics companies, and large format retailers.
Features
- Mobile app for field teams to capture in-store images, streamlining the audit process
- Image recognition AI that identifies products, promotions, pricing, and planogram compliance with >97% accuracy
- Real-time shelf metrics and stock level data available to field teams and management
- Automated alerts for out-of-stock situations, pricing discrepancies, and planogram violations
- Competitive intelligence insights, including competitor pricing and promotional activities
- Integration with SFA apps and data lakes via plug-and-play SDK or deep-linking
- Customizable dashboards and reports for tracking key performance indicators (KPIs)
- AI-driven sales recommendations for sales directors, trade marketing leaders, category managers, and field teams