InBanner enables bank payments directly within digital advertising banners, streamlining the payment process for consumers. By eliminating redirects and additional steps, InBanner's technology creates a seamless transaction flow from advertisement to payment completion. This allows affiliates to leverage efficient bank payments directly within their ad campaigns.
Funding
Funding not disclosed
Founders
Product
Problem
Digital advertising often redirects users to external payment pages, creating friction and increasing the likelihood of drop-offs during the transaction process. This cumbersome process can lead to lost conversions and reduced ROI for advertisers and affiliates.
Solution
InBanner provides a SaaS widget solution that enables in-banner transactions, allowing users to complete payments directly within digital ad banners. By embedding the payment process within the ad itself, InBanner eliminates the need for redirects or new tabs, streamlining the user experience and increasing conversion rates. The platform supports bank payments via Trustly’s Pay N Play, offering a secure and familiar payment method for users. InBanner's technology integrates with existing creative elements and works across various platforms, including social media and webviews, providing a seamless payment experience for both advertisers and customers.
Target Audience
InBanner primarily targets affiliates and advertisers in the online casino and betting industries, as well as other sectors seeking to improve conversion rates by streamlining the payment process within digital ads.
Features
- In-banner payment widget that integrates directly into ad creatives
- Support for bank payments via Trustly’s Pay N Play
- Real-time analytics dashboard to track impressions, clicks, and transactions
- Campaign management tools for creating and managing different campaign codes
- Inventory management for sites and widgets
- User management features for adding and managing team access
- Reporting tools for generating performance and trend reports
- Tracking integration with Facebook and Google Analytics pixels
- Cloud-hosted infrastructure for stability and performance