The startup develops software and hardware technology for tracking athletic performance in boxing, kickboxing, and martial arts through wearable devices and gamified fitness applications. This solution provides gyms and fitness studios with detailed performance metrics and engagement analytics, enhancing member loyalty and optimizing workout effectiveness.
Funding
$3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many boxing, kickboxing, and martial arts gyms struggle to keep members engaged and motivated, leading to decreased retention rates and potential revenue loss. Traditional workout methods often lack objective performance metrics, making it difficult for members to track progress and stay committed to their fitness goals.
Solution
Impact Wrap offers a connected fitness platform that enhances striking-based workouts through real-time performance tracking and gamified experiences. The system utilizes a sensor attached to heavy bags to measure the force, speed, and frequency of strikes. This data is then displayed on a leaderboard, fostering a competitive and engaging environment for gym members. Members can also track their progress, set goals, and receive workout summaries via a dedicated mobile app. By providing measurable results and interactive features, Impact Wrap helps gyms improve member retention and attract new clients.
Target Audience
The primary target audience includes boxing, kickboxing, and martial arts gyms, as well as fitness studios offering striking-based classes, seeking to improve member engagement, retention, and overall workout experience.
Features
- Impact Trackers attach to existing heavy bags and measure strike data in real time.
- Impact Servers (one per eight bags) collect and process data from the trackers.
- Leaderboard displays real-time scores and metrics, customizable with gym logos and colors.
- Mobile apps (iOS and Android) allow members to track progress, set goals, and share results.
- Heart rate monitor compatibility (ANT+ and Bluetooth) enables tracking of calorie burn and heart rate metrics.
- Cloud-based platform console provides tools for managing classes, customizing workouts, and tracking member engagement.
- Franchise tools enable brand consistency across multiple gym locations.
- Open workout mode allows members to initiate personal workouts and track their performance outside of scheduled classes.