HypeLab runs a programmatic ad network focused on Web3, letting brands and protocols reach millions of verified crypto users across more than 200 crypto‑focused sites. The platform offers hyper‑targeted campaigns using on‑chain signals, wallet activity, token holdings, and geographic data, combined with AI‑driven real‑time optimization and native rich‑media ad formats. Detailed real‑time analytics provide country‑, asset‑, and wallet‑level conversion metrics to improve acquisition efficiency.
Funding
$4M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
8OSCFounders
Product
Problem
Web3 advertisers struggle to reach crypto‑savvy users at scale because traditional ad platforms lack on‑chain targeting, wallet‑level attribution, and placements on crypto‑specific properties, leading to high acquisition costs and limited measurement.
Solution
HypeLab operates a programmatic ad network dedicated to Web3, connecting advertisers with millions of verified crypto users across 200+ crypto sites such as exchanges, portfolio trackers, and DeFi apps. The platform enables hyper‑targeted campaigns using on‑chain signals, wallet activity, token holdings, geographic and device data, and AI‑driven real‑time optimization to improve conversion efficiency. Advertisers can choose from native, interactive banner, video, and rich‑media formats that blend seamlessly with crypto‑focused environments. Detailed real‑time reporting provides country‑level, asset‑level, and wallet‑level conversion metrics, allowing precise performance tracking and cost‑per‑acquisition reduction. The network’s responsive support and rapid campaign adjustments ensure advertisers can act quickly in a fast‑moving market.
Target Audience
Primary customers are Web3 brands, protocols, dApps, and ecosystem projects—including wallets, DeFi platforms, and token issuers—that need scalable, performance‑driven user acquisition within the crypto community.
Features
- Advanced on‑chain and wallet‑aware targeting (location, device, token holdings, activity)
- High‑impact native and rich‑media ad formats optimized for exchanges, portfolio trackers, and DeFi apps
- AI‑powered bid and budget optimization that learns and lowers CAC over time
- Real‑time analytics dashboard with country, asset, and wallet‑level conversion tracking
- Access to a curated inventory of 200+ crypto‑focused publishers reaching millions of active users
- Quick campaign management and support via chat/Telegram for rapid iteration