HustleSasa provides an all‑in‑one SaaS platform for African event organizers to create branded event pages, sell tickets, merchandise and digital products, and accept local payment methods such as mobile money and cards. The solution includes real‑time sales dashboards, automated on‑site check‑in, analytics, and 24‑hour payouts with transparent, country‑specific fees, allowing promoters and venues to manage multiple events efficiently.
Funding
Funding not disclosed



Founders
Product
Problem
Event organizers across Africa often struggle with fragmented tools for ticket sales, on‑site check‑in, merchandise handling, and financial reporting, leading to inefficient operations and delayed payouts.
Solution
HustleSasa offers an all‑in‑one SaaS platform that lets organizers create branded event pages, sell tickets and add‑on products, and accept local payment methods including mobile money and cards. The system includes real‑time sales monitoring, automated check‑in, and built‑in analytics that highlight performance metrics. Earnings are settled within 24 hours, and the platform applies transparent, country‑specific service fees with no hidden charges. By consolidating ticketing, storefront, and payout functions, HustleSasa enables organizers to focus on delivering live experiences rather than managing disparate systems.
Target Audience
Primary customers are independent promoters, venues, and cultural organizations that host concerts, festivals, community events, and conferences throughout African markets.
Features
- No‑code event website builder with customizable branding
- Integrated ticketing, merchandise, and digital product sales
- Support for mobile money, card payments, and local bank transfers across multiple African markets
- Real‑time sales dashboard and on‑site check‑in tools
- Automated analytics and reporting on ticket performance and revenue
- Fast 24‑hour payouts with clear fee breakdowns per country
- Multi‑event management for venues and promoters to run concurrent shows