This company provides AI-powered analytics to model, understand, and optimize carbon emissions and costs associated with business technology footprints. Their tools enable granular measurement of sustainability metrics, shifting reporting from cost-based estimates to data-rich, purpose-linked measurement. By offering application observability and automated optimization, HNR helps organizations reduce their co₂ footprint, power consumption, and operational technology expenditure.
Funding
$552.6K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Data-heavy companies face increasing pressure to reduce their carbon footprint and optimize technology operations for sustainability. Many organizations lack the tools to effectively measure energy consumption, identify inefficiencies, and implement actionable strategies for carbon reduction across their digital infrastructure. This results in missed opportunities for cost savings, failure to meet sustainability commitments, and potential non-compliance with evolving environmental regulations.
Solution
Humans Not Robots offers HNR_to_ZERO, an analytics platform that leverages machine learning to help data-intensive businesses optimize their technology operations for sustainability. The platform captures data across multiple sources to calculate carbon footprint and costs, benchmarking against industry peers. HNR_to_ZERO then advises on real-time infrastructure optimization, providing reports based on regulatory requirements and actionable insights derived from industry benchmarks. The platform automates workflow adjustments based on business rules, embedding sustainability into business operations and ensuring compliance with customer expectations and wider regulations.
Target Audience
The primary target audience includes data-heavy companies in the media supply chain and other industries, particularly those with public sustainability commitments or facing pressure to meet environmental criteria.
Features
- Data capture across multiple sources for comprehensive carbon footprint analysis
- Calculation of carbon footprint and costs associated with technology operations
- Benchmarking against similar companies to identify areas for improvement
- Real-time infrastructure optimization recommendations
- Reporting based on regulatory requirements for compliance
- Actionable insights derived from industry benchmarks
- AI-driven workflow adjustments based on business rules
- Integration of sustainability into business operations