Forest operates a dockless e-bike service in London, utilizing a zero-emissions fleet powered by certified renewable energy. The company offers riders the first 10 minutes of each ride for free, addressing the need for affordable and sustainable urban transportation options.
Funding
$15.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Commuting in London often involves navigating congested public transport or expensive private options, contributing to urban pollution and traffic. Existing bike-sharing programs may lack sustainable practices and affordable pricing, hindering widespread adoption.
Solution
Forest provides a dockless e-bike service in London, offering an environmentally conscious and cost-effective alternative for urban travel. The company operates a zero-emission fleet powered by certified renewable energy, minimizing its carbon footprint. Riders benefit from the first 10 minutes of each ride for free, reducing the financial barrier to sustainable transportation. Forest partners with sustainable-minded brands to maintain affordable pricing and promote eco-friendly practices.
Target Audience
The primary target audience includes London residents and commuters seeking affordable, sustainable, and convenient transportation options for short to medium-distance travel within the city.
Features
- Dockless e-bikes accessible via a mobile app for convenient pick-up and drop-off throughout London
- Zero-emission fleet powered by certified renewable energy, validated by Verra
- Free initial 10 minutes of riding per day
- Minute Bundles and Forest Plus monthly subscription for discounted rates and unlimited free unlocks
- Designated parking bays offering additional free riding time
- Integration with advertising partners to subsidize ride costs
- B Corp certification, demonstrating commitment to environmental and social responsibility