Human Beauty designs cosmetics specifically for individuals with disabilities, incorporating accessible features in product design to enhance usability. The startup addresses the lack of inclusive beauty products, ensuring that everyone can enjoy makeup that meets their unique needs.
Funding
$62.2K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many individuals with disabilities face challenges using standard cosmetic products due to design limitations in packaging and applicators. This lack of accessible design can make makeup application difficult or impossible, hindering self-expression and independence.
Solution
Human Beauty designs and sells cosmetic products specifically engineered for individuals with disabilities, incorporating features that enhance usability and promote inclusivity. Their product line includes items like heart-shaped blush sticks for easy gripping, magnetic closures, and versatile applicators that accommodate various ranges of motion. By focusing on accessible design, Human Beauty ensures that makeup application is achievable and enjoyable for everyone, regardless of physical limitations.
Target Audience
The primary target audience includes individuals with disabilities who seek accessible and inclusive beauty products, as well as makeup enthusiasts looking for user-friendly designs.
Features
- Heart-shaped blush sticks for improved grip and control
- Liquid mascara with a versatile wand for easy access to all eyelashes
- Makeup palettes featuring both neutral and vibrant colors in matte and shimmer finishes
- Hydrating lip oils available in multiple flavors
- Vegan and cruelty-free formulations, free from sulfates and phthalates
- Fast and secure shipping via Royal Mail with tracking