Hue develops COLORBOOST™ lenses using generative artificial intelligence and proprietary optical materials to enhance color vision, contrast, and clarity for various activities. These lenses improve visual performance and safety by increasing the visibility of critical signals and enhancing depth perception.
Funding
Funding not disclosed
Founders
Product
Problem
Standard lenses often fail to optimize color perception and visual clarity across diverse activities and environments, potentially hindering performance and safety. This limitation can reduce depth perception, increase reaction times, and diminish the visibility of critical visual cues in sports, driving, and other visually demanding tasks.
Solution
Hue develops COLORBOOST™ lenses, leveraging generative AI and advanced optical materials to enhance color vision and optimize visual performance. These lenses are designed to increase color saturation, contrast, and clarity, leading to improved depth perception, faster reaction times, and enhanced visibility of critical signals. By selectively filtering specific wavelengths of light, COLORBOOST™ lenses minimize visual noise and distortion, providing users with a purer and more vivid visual experience. The lenses are available in various styles and options, including plano, semi-finished, and prescription lenses, with a range of coatings to suit different activities and environmental conditions.
Target Audience
The primary target audience includes athletes, outdoor enthusiasts, drivers, and gamers seeking to enhance their visual performance and safety through optimized color vision.
Features
- Generative AI-designed lenses optimized for specific activities and environments
- Enhanced color saturation and contrast for improved visual acuity
- Increased depth perception and faster reaction times
- 99% efficient polarizer for enhanced clarity
- 100% UV protection up to 400 nanometers (full UV A, B, and C protection)
- Available in plano, semi-finished, and prescription options
- Lens materials include standard, eco-friendly, and ballistic polycarbonate, as well as standard and eco-friendly polyamide (nylon)
- Coatings include anti-reflective (AR), mirror (REVO and flash), anti-fog, hydrophobic, oleophobic, anti-scratch, and saltwater protection
- Styles available as goggles, shields, and sunglasses