Horizon Auto provides a brokerage platform that utilizes a nationwide dealer network to secure competitive pricing on vehicles, eliminating the need for consumers to negotiate directly with dealerships. By streamlining the car-buying process, the company saves clients both time and money, with over $10 million in savings achieved for its customers.
Funding
Funding not disclosed
Founders
Product
Problem
Consumers often spend excessive time and effort negotiating with car dealerships to secure competitive pricing on new vehicles. This process can be stressful, time-consuming, and may not always result in the best possible deal for the buyer.
Solution
Horizon Auto operates a brokerage platform that leverages a nationwide network of dealerships to obtain discounted pricing on vehicles, eliminating the need for direct negotiation by the consumer. The company assigns each client a dedicated advisor who searches nationwide inventory to find vehicles matching the client's specifications. Horizon Auto then provides a guaranteed quote from its dealer network, allowing customers to bypass lengthy dealership visits and secure favorable terms from home. The platform streamlines the car-buying experience, saving clients time and money while providing personalized support throughout the process.
Target Audience
Horizon Auto's primary customers are individuals seeking to purchase or lease new vehicles who want to avoid the hassle of direct negotiation with dealerships and secure the best possible pricing.
Features
- Nationwide dealer network access for competitive pricing
- Dedicated advisor assigned to each client
- Personalized search for vehicles matching client specifications
- Guaranteed quotes from dealer network
- Digital signing and remote shipping options available
- Educational resources to help clients understand leasing terms