Hollowtree provides a fully managed, carrier‑agnostic platform for group disability and guaranteed‑issue long‑term care benefits, handling plan design, enrollment microsites, carrier negotiations, and ongoing employee support. By automating education, nudges, and administration, it removes the operational burden from brokers, HR teams, and medical groups, enabling faster implementation and higher participation rates.
Funding
Funding not disclosed
Founders
Product
Problem
Employers, medical groups, and brokers often struggle to offer disability and long‑term care (LTC) benefits because the products are complex, enrollment requires extensive education, and ongoing administration burdens HR and broker teams. As a result, many programs see low participation or are never implemented.
Solution
Hollowtree delivers a fully managed, carrier‑agnostic solution for group disability and guaranteed‑issue LTC benefits. The company designs customized plans that match the income and risk profile of high‑value workforces, then builds co‑branded microsites and runs multi‑channel enrollment campaigns that guide employees through decision‑time education, reminders, and live support. All carrier negotiations, policy servicing, claims advocacy, and ongoing employee inquiries are handled by Hollowtree, removing administrative load from HR and brokers. The platform uses proprietary nudges and real‑time communication to drive higher enrollment rates, while employers retain the broker‑of‑record relationship and can present the benefit as a strategic talent‑retention tool. Implementation can be completed within weeks and is supported long after launch.
Target Audience
Primary customers are benefits brokers, employer HR teams, and physician‑led medical groups or MSOs seeking to add DI and LTC coverage for their workforce without building internal enrollment infrastructure.
Features
- Carrier‑agnostic plan design that selects guaranteed‑issue or hybrid DI/LTC products aligned with workforce income levels
- Co‑branded enrollment microsites with video, interactive education, and automated reminder nudges
- End‑to‑end rollout management including carrier negotiations, compliance tracking, and state‑mandate monitoring
- Direct employee support for policy changes, claims questions, and benefit clarification, keeping HR out of the loop
- Own‑occupation disability language and specialty‑specific coverage for 1099 clinicians, with guaranteed‑issue paths up to $10,000 / month
- Integrated payment processing (ACH, credit card, Apple Pay) enabling premium collection without payroll deduction
- Broker enablement hub offering pitch kits, state LTC tax trackers, and pre‑built communication assets