Hisa provides a mobile investment platform enabling African users to access over 6000 global financial instruments including stocks, ETFs, and commodities. The platform integrates embedded finance features with educational resources to simplify complex asset trading for retail investors. It partners with regulated intermediaries to facilitate secure, fractional ownership of diverse asset classes across African markets.
Funding
Funding not disclosed
Founders
Product
Problem
Sub-Saharan Africa faces significant barriers to capital market participation, including limited access, low financial literacy, a scarcity of IPOs, and reduced liquidity in local stock exchanges. Existing investment platforms often lack the ease of use and educational resources necessary to engage a broader retail audience.
Solution
Hisa provides a mobile-first investment platform designed to democratize access to financial markets for retail investors in Africa. The platform enables users to invest in a range of financial instruments, including Kenyan stocks, US stocks, ETFs, currencies, metals, indices, and agri-commodities, through fractional share ownership, lowering the barrier to entry. Hisa also offers educational resources, real-time market updates, and community features such as discussions and expert podcasts to improve financial literacy and promote informed investment decisions. By partnering with licensed and regulated entities, Hisa ensures the safety of investor funds while providing a seamless and accessible investment experience.
Target Audience
Hisa targets retail investors in Sub-Saharan Africa, particularly in Kenya, who seek accessible and educational investment opportunities in local and global financial markets.
Features
- Fractional share ownership in Kenyan, US, UK, and EU stocks, ETFs, REITs and mutual funds, enabling investments with as little as $5
- Access to trade currencies, metals, indices, and agri-commodities
- Real-time market data, business news, and financial insights from reputable media partners
- Embedded finance news articles and podcasts on personal finance, investing, and crypto
- Community features for discussions on market trends and investment strategies
- Integration with CDSC accounts for portfolio management
- Mobile money and bank transfer deposit options
- Partnership with Faida Investment Bank to offer fractional ownership of securities