Franklin offers virtual payment cards designed to bypass ad account restrictions and support high spending limits for e-commerce and marketing businesses. The platform streamlines expense management with automated receipt collection and matching, while providing 0.5% cashback on all transactions to improve cost efficiency.
Funding
€1.6M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
E-commerce and marketing businesses often face challenges with ad account restrictions and require high spending limits for their operations. Managing expenses, reconciling receipts, and optimizing financial workflows can be time-consuming and inefficient with fragmented solutions.
Solution
Franklin provides a specialized financial platform designed for e-commerce and marketing operations, offering virtual cards that bypass common ad account blocks and support substantial spending limits. The platform streamlines expense management through automated receipt collection and matching, simplifying bookkeeping processes. Additionally, users benefit from a 0.5% cashback reward on all card expenditures, enhancing cost efficiency. Franklin aims to consolidate payments, expense management, and reconciliation into a single, integrated ecosystem to support business growth.
Target Audience
The primary target audience includes e-commerce businesses and marketing agencies that utilize digital advertising and require robust financial management tools.
Features
- Virtual payment cards engineered to mitigate ad account restrictions and provide elevated spending capacities.
- Automated expense tracking with AI-powered receipt matching for streamlined financial reconciliation.
- 0.5% cashback on all card transactions, with no spending cap.
- Integrations with major advertising platforms (e.g., Meta, Google) to automatically pull ad spend receipts.
- Direct export functionality to popular accounting systems such as e-conomic and Dinero.
- Auto top-up feature for virtual card wallets to ensure continuous funding for ad campaigns.
- Ability to issue unlimited virtual cards and user accounts at no additional cost.
- Shared balance functionality across all issued cards.
- Options to freeze, unfreeze, and block cards via the platform interface.
- Merchant categorization and auto-mapping to specific bookkeeping accounts.
- Email forwarding for receipts to be automatically ingested into the Franklin platform.
- Support for multiple user roles, including admins, employees, and bookkeepers.