Gotrade is a fractional share trading platform that allows users in 150 countries to invest in U.S. stocks with a minimum investment of $1, enabling access to high-value companies like Google and Apple. By eliminating commission fees and providing a paperless registration process, Gotrade simplifies investing for over 500,000 users, making it accessible to individuals regardless of their financial background.
Funding
$22.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
+4Founders
Product
Problem
Many individuals globally lack access to traditional investment opportunities due to high minimum investment requirements and complex brokerage processes. This restricts their ability to participate in wealth creation through the stock market, particularly in high-value U.S. companies.
Solution
Gotrade provides a platform for fractional share trading, enabling users in numerous countries to invest in U.S. stocks with investments starting from as little as $1. This eliminates the barrier of high share prices, allowing individuals with limited capital to own portions of companies like Google, Apple, and Netflix. The platform streamlines the investment process with a paperless registration and commission-free trading, making it accessible to a broader audience regardless of their financial background or location. By offering fractional shares and a user-friendly interface, Gotrade democratizes access to the U.S. stock market.
Target Audience
The primary target audience is individuals in countries outside the U.S. who are new to investing or have limited capital and seek access to the U.S. stock market.
Features
- Fractional share ownership, allowing investments in U.S. stocks starting from $1
- Commission-free trading to reduce investment costs
- Paperless registration process for quick and easy account setup
- Mobile app for convenient investing on the go
- Portfolio tracking to monitor investment performance
- Educational resources to help users learn about investing
- Account protection up to USD 500,000