Provides a fully managed push notification service that uses a lightweight JavaScript tag to recover abandoned shopping carts and increase push subscriber rates. By integrating with affiliate programs, it offers a performance-based pricing model, ensuring businesses only pay for conversions driven by notifications. This solution reduces cart abandonment by 12% and achieves click rates 3.1 times higher than email, with GDPR compliance built-in.
Funding
Funding not disclosed
Founders
Product
Problem
Many online retailers struggle with high rates of shopping cart abandonment, resulting in lost revenue opportunities. Traditional methods of recovering abandoned carts, such as email marketing, can be less effective due to lower click-through rates and potential privacy concerns.
Solution
HelloPush offers a fully managed push notification service designed to recover abandoned shopping carts and increase sales conversions. By implementing a lightweight JavaScript tag on a website, HelloPush can send targeted push notifications to remind shoppers about items left in their carts, even when they are not actively browsing the site. The service integrates with existing affiliate programs, providing a performance-based pricing model where businesses only pay for conversions driven by the notifications. This approach helps retailers recapture lost sales while minimizing risk and ensuring GDPR compliance through browser-level user consent.
Target Audience
The primary target audience is e-commerce businesses and online retailers looking to reduce shopping cart abandonment rates and increase sales conversions through targeted push notification campaigns.
Features
- Lightweight JavaScript tag for quick and easy website integration
- Automated push notifications triggered by abandoned shopping carts
- Customizable header bar to incentivize visitors to subscribe to push notifications with promo codes
- Cross-device and browser compatibility to reach shoppers wherever they are
- Performance-based pricing model where businesses pay only for conversions
- Integration with existing affiliate programs for seamless commission tracking
- GDPR compliance ensured through browser-level user consent and data handling practices