Lulo is a mobile application that allows families with WIC benefits to track their eWIC card balance and scan products in-store to verify WIC eligibility. By providing real-time information on approved items, Lulo reduces the time spent shopping and enhances the user experience for WIC participants in New York.
Funding
$30K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
WIC (Women, Infants, and Children) participants often face challenges identifying eligible food items in stores, leading to confusion, wasted time, and potential embarrassment at checkout. Manually checking product eligibility against WIC guidelines can be cumbersome and inefficient.
Solution
Lulo is a mobile application designed to streamline the WIC shopping experience. It allows users to quickly check their eWIC card balance and scan product barcodes to instantly determine WIC eligibility. By providing real-time information on approved items tailored to individual WIC benefits, Lulo reduces shopping time and minimizes uncertainty. The app aims to empower WIC participants with the knowledge they need to make informed purchasing decisions, leading to a more efficient and stress-free shopping experience.
Target Audience
Lulo primarily targets families and individuals participating in the WIC program, specifically those seeking a more convenient and informed shopping experience.
Features
- eWIC card balance tracking
- Product barcode scanner for instant WIC eligibility verification
- Personalized eligibility based on individual WIC benefits
- Clear display of approved items