Hazel designs disposable briefs that combine a control top with a sleek, underwear-like appearance, specifically engineered to manage bladder leaks without compromising comfort or style. This product addresses the need for discreet and effective incontinence solutions for women, particularly during postpartum recovery and everyday activities.
Funding
$2.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
+2Founders
Product
Problem
Many women experience bladder leaks, particularly during postpartum recovery or everyday activities, and existing solutions like pads or adult diapers can be bulky, uncomfortable, and lack discretion. This can lead to feelings of self-consciousness and limit participation in activities.
Solution
Hazel provides disposable briefs designed to manage bladder leaks with a focus on comfort and discretion. These briefs feature a control top and a sleek, underwear-like appearance, offering an alternative to traditional incontinence products. The design aims to provide effective protection without sacrificing a woman's sense of style or confidence. Hazel's briefs are engineered to feel like real underwear while providing the necessary absorbency and security.
Target Audience
The primary target audience is women experiencing bladder leaks, including postpartum women and those seeking a discreet and comfortable solution for everyday use.
Features
- Control top for a smooth silhouette
- Underwear-like design for discreet wear
- High absorbency for effective leak management
- Available in select retail locations