Brella provides on‑demand infant and preschool care for children 3 months to 6 years in Los Angeles, letting parents schedule full‑time, part‑time, or hourly slots via a mobile app with no long‑term contracts. The service combines flexible, transparent pricing with a research‑backed, play‑based curriculum and infant‑specific support such as sleep, feeding, and supplies, while offering a network of consistent teachers across multiple locations.
Funding
$5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
HVFounders
Product
Problem
Many families struggle to find high‑quality infant and preschool care that fits unpredictable schedules, often facing long‑term contracts, limited location options, and opaque pricing.
Solution
Brella offers on‑demand child care for children aged 3 months to 6 years across multiple Los Angeles locations. Parents use a mobile app to create a family profile, set preferences (allergies, sleep routines), and schedule full‑time, part‑time, or hourly slots without signing contracts. The service provides a research‑backed, play‑based curriculum designed by early‑learning experts, covering language, math, science, art, music, movement, and Spanish immersion. Care includes individualized infant support (sleep, feeding, diapering) and supplies such as diapers and wipes. Pricing is tiered by hours booked, with lower per‑hour rates as usage increases, and there are no hidden fees or deposits. Families can move between Brella’s network of bright, safety‑focused classrooms while retaining the same teachers and care standards.
Target Audience
Brella serves parents of infants, toddlers, preschoolers, and pre‑K children in the Los Angeles metropolitan area who need reliable, high‑quality child care that adapts to variable work and family schedules.
Features
- Mobile app for real‑time scheduling, profile management, and secure pick‑up authorizations
- Flexible enrollment with no long‑term contracts; hourly, part‑time, or full‑time options
- Tiered hourly pricing that decreases as more hours are booked, transparent rates for infant and preschool care
- Play‑based, research‑backed curriculum guided by Ivy League early‑childhood experts, including STEM, art, music, language, and Spanish immersion
- Infant‑specific services: personalized sleep support, bottle feeding, solid‑food guidance, and provision of diapers, wipes, and linens
- Community programs: parent‑education classes, workshops, and regular family events across locations
- Multi‑site network allowing families to schedule care at any Brella center while receiving consistent teacher assignments and classroom environments