HelloBello provides freshly cooked, 100 % natural dog meals made from regional, food‑grade ingredients and tailored to each dog's specific nutritional needs. Their veterinary‑developed recipes are low‑temperature cooked, flash‑frozen, and delivered in pre‑portioned sachets across Germany, Austria and Switzerland via a flexible subscription that allows easy adjustments, pauses, or cancellations.
Funding
$4.1M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
6OFounders
Product
Problem
Many dog owners rely on dry or canned pet food that contains low-quality ingredients, artificial additives, and long shelf‑life preservatives, which can lead to suboptimal nutrition, digestive issues, and reduced overall health for their pets.
Solution
HelloBello offers freshly cooked, 100 % natural dog meals prepared from regional, food‑grade ingredients and portioned to each dog's specific needs. Customers complete a short questionnaire, after which veterinary‑developed recipes are customized for the dog's age, size, activity level and health status. The meals are gently cooked at low temperatures to preserve nutrients, then flash‑frozen and delivered directly to the door in the DACH region. A flexible subscription (Sparplan) ensures regular, on‑time deliveries with free shipping, while allowing users to pause, adjust portions or cancel without penalty. This model provides dogs with a balanced, preservative‑free diet that supports healthier skin, coat, digestion, weight management and longevity.
Target Audience
Primary customers are dog owners in Germany, Austria and Switzerland who seek a convenient, health‑focused alternative to conventional dry or canned dog food, especially those with dogs prone to digestive, skin or weight issues.
Features
- Freshly cooked, food‑grade recipes using 100 % regional meat and vegetables from Austria and Bavaria
- Veterinary‑designed nutrition plans tailored to each dog’s breed, age, weight and activity level
- Low‑temperature cooking and immediate flash‑freezing to retain vitamins, minerals and bioactive compounds
- Pre‑portioned, ready‑to‑serve sachets with a shelf life of up to 11 days refrigerated and 6 months frozen
- Automated subscription (Sparplan) with free delivery, adjustable portions, pause or cancel options
- Transparent ingredient sourcing with strict traceability and no exotic meats, fillers, artificial flavors, colors or preservatives
- Optional free consultation with a veterinary nutritionist for dogs with special health concerns