This startup produces sustainable women's tights and other apparel using biodegradable materials, addressing the environmental impact of fast fashion. By offering a range of affordable, eco-friendly clothing options, the company enables consumers to make responsible fashion choices without sacrificing style.
Funding
$3.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
GLFounders
Product
Problem
Traditional tights are prone to runs and ladders, leading to frequent replacements and contributing to textile waste. Many tights are also uncomfortable, with seams that dig in and waistbands that roll down.
Solution
Hēdoïne offers durable, ladder-resistant tights and shapewear designed for comfort and longevity. Using 3D knitting technology and high-quality yarns, the brand creates seamless tights with shaping waistbands that stay in place. Hēdoïne also prioritizes sustainability by offering biodegradable options and utilizing recycled packaging, reducing the environmental impact of hosiery.
Target Audience
The primary target audience includes women seeking durable, comfortable, and sustainable hosiery options, with a focus on those who value quality and ethical production.
Features
- Ladder-resistant construction using specialized yarns and 3D knitting techniques
- Seamless design for enhanced comfort and invisibility under clothing
- Shaping waistband available in high and low rise options for a secure and flattering fit
- Biodegradable tights made with Amni Soul Eco® yarn for reduced environmental impact
- Tone-matching nude tights designed to blend with a range of skin tones
- Reinforced toes for increased durability
- Ethically produced in Italy and the UK
- Packaging made from 100% recycled materials
- Vegan and Standard 100 by OEKO-TEX certified