Cédric Meston
Entrepreneur
HappyVore
HappyVore produces a range of plant‑based meat‑like products such as nuggets, steaks, merguez and breaded fillets in its own French factory, offering consistent taste, texture and nutrition while cutting greenhouse‑gas emissions by about 12 × compared with animal meat. The frozen items are sold directly to consumers via a customizable subscription service with up to 10 % savings and free shipping over €60, and also supplied in bulk to restaurants and retailers. By controlling the full production chain and providing recipe guidance, HappyVore targets health‑ and sustainability‑focused diners and foodservice operators seeking reliable, locally produced alternatives.
- Clean Technology
- Consumer Goods
Updated 5 months ago
Funding
Raised to date
$36.9MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Funding rounds are not available yet.
Founders
Product
Problem
Consumers seeking tasty, convenient meat alternatives often face limited product variety, inconsistent quality, and a lack of locally produced options, making it difficult to replace animal protein with sustainable choices in home cooking and foodservice.
Solution
HappyVore produces a range of plant‑based “simili‑carné” products—including nuggets, steaks, merguez, and breaded fillets—manufactured in its own French factory with a capacity of over 10 000 t / year. The company offers these items frozen at –18 °C for direct‑to‑consumer purchase, subscription boxes, or bulk supply to restaurants and retailers. By controlling the entire production chain, HappyVore ensures consistent taste, texture, and nutritional quality while reducing greenhouse‑gas emissions by an average of 12 × compared with conventional meat. Customers can order individual packs or customize subscription plans that deliver savings of up to 10 % and free frozen shipping on orders above €60. The brand also provides recipe guidance and B‑Corp‑certified sustainability commitments, reinforcing its appeal to health‑ and environment‑conscious diners.
Target Audience
Primary customers are health‑ and sustainability‑focused consumers (vegans, vegetarians, flexitarians) purchasing for home use, and foodservice operators such as restaurants, cafeterias, and retail distributors seeking plant‑based meat alternatives.
Features
- Plant‑based protein formats (nuggets, steaks, merguez, fillets, etc.) with meat‑like texture and flavor
- Production in a dedicated French facility (10 000 t annual capacity) ensuring supply stability and local sourcing
- Frozen storage at –18 °C for long shelf‑life and easy home or commercial use
- Subscription service with customizable quantities and up to 10 % cost savings plus free shipping over €60
- B‑Corp certification and quantified carbon‑footprint reduction (≈12 × lower emissions than meat)
- Extensive recipe library and cooking guides for home chefs and foodservice operators
- Bulk packaging options (1 kg, 3 kg) for cash‑&‑carry, distributors, and restaurant partners