The startup develops clinically tested shampoos and body washes specifically formulated to alleviate flaking, itching, and irritation associated with dandruff, eczema, and seborrheic dermatitis in children. Their product line includes medicated cleansers and moisturizers designed for sensitive skin, providing effective relief for dry and itchy conditions.
Funding
$2.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Children commonly experience skin conditions like cradle cap, eczema, seborrheic dermatitis, and dandruff, leading to flaking, itching, and irritation. Many available treatments contain harsh chemicals, fragrances, and dyes that can further irritate sensitive skin.
Solution
Happy Cappy offers a line of clinically tested shampoos, body washes, and creams formulated to gently alleviate symptoms associated with common skin conditions in children and adults. Their products are designed to be irritant-free, hypoallergenic, and dermatologist-tested, avoiding harsh surfactants, parabens, sulfates, dyes, and fragrances. The medicated shampoo and body wash contains pyrithione zinc, an FDA-approved active ingredient, to combat flaking, scaling, and redness, while the moisturizing cream helps to restore the skin's natural barrier.
Target Audience
The primary target audience includes parents seeking gentle and effective skincare solutions for their children's sensitive skin conditions, as well as teenagers and adults with dandruff, seborrheic dermatitis, and eczema.
Features
- Medicated Shampoo and Body Wash with pyrithione zinc to fight dandruff, seborrheic dermatitis, and cradle cap
- Daily Shampoo and Body Wash formulated for dry, itchy, eczema-prone skin
- Moisturizing Cream to soothe and hydrate sensitive skin
- Products are pH-balanced and free of sulfates, parabens, dyes, and fragrances
- Key ingredients include licorice root extract, apple fruit extract, aloe vera, and provitamin B5
- Vegan-friendly and cruelty-free
- Available in various sizes and bundle options