Hairstory offers a detergent-free cleansing cream called New Wash, formulated with naturally derived ingredients that cleanse, condition, and balance the scalp without stripping natural oils. This product addresses the common issue of hair damage caused by traditional shampoos, promoting healthier, softer, and shinier hair with fewer wash days.
Funding
$29.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Traditional shampoos often contain harsh detergents that strip the hair and scalp of their natural oils, leading to dryness, damage, and the need for frequent washing. This cycle of stripping and temporary repair can compromise long-term hair health and necessitate the use of additional conditioning products.
Solution
Hairstory offers New Wash, a detergent-free cleansing cream formulated with naturally derived ingredients to cleanse, condition, and balance the scalp without removing essential oils. This approach promotes healthier, softer, and shinier hair while reducing the frequency of washes. New Wash aims to break the cycle of damage caused by traditional shampoos, providing a gentle and sustainable alternative for maintaining optimal hair and scalp health. The product functions as an all-in-one solution, eliminating the need for separate shampoos and conditioners.
Target Audience
Hairstory's New Wash is targeted towards individuals seeking a gentle, sustainable, and effective alternative to traditional shampoos, particularly those with concerns about dryness, damage, or scalp imbalance.
Features
- Detergent-free formula that cleanses without stripping natural oils
- Naturally derived ingredients that promote scalp balance and hair health
- Biodegradable composition for reduced environmental impact
- Cleanses, conditions, detangles, and balances the scalp in one step
- Available in Original, Rich, and Deep formulations to suit various hair types and scalp conditions
- Refill options available in smaller pouches that contain 63% less plastic than standard shampoo bottles
- Compatible with a scalp massaging brush to enhance cleansing and stimulate the scalp
- Can be used with Pre-Wash to gently remove buildup and clarify the scalp