Growzz is a digital platform that standardizes Joint Business Planning (JBP) processes between consumer goods companies and retailers, integrating disparate systems to create a single source of truth. By eliminating inefficiencies and inconsistencies in planning, Growzz enables businesses to increase revenue by up to 10% and improve cross-functional productivity by 30%.
Funding
Funding not disclosed
Founders
Product
Problem
Joint Business Planning (JBP) between consumer goods companies and retailers is often inefficient and inconsistent, relying on disparate systems and manual processes like spreadsheets and email. This leads to data inconsistencies, version control issues, and a lack of a single source of truth, wasting time and potentially destroying value for both parties.
Solution
Growzz offers an AI-driven SaaS platform designed to standardize and integrate Joint Business Planning processes between retailers and consumer goods companies. The platform connects to various retailer and vendor systems via APIs, creating a unified environment for collaborative planning. By providing guided workflows, valuation tools, and a single source of truth, Growzz facilitates the creation of coherent, comparable, and insight-driven plans that aim to deliver mutually beneficial growth. The platform helps institutionalize knowledge and improve cross-functional alignment, ultimately streamlining the JBP process.
Target Audience
The primary target audience includes consumer goods companies and retailers, ranging from supermarkets to e-commerce businesses and manufacturers of food and household goods.
Features
- API integrations with retailer and vendor systems for end-to-end data connectivity
- Standardized platform for guided planning processes and valuation tools
- Centralized repository for data, calculations, and plan versions, ensuring a single source of truth
- AI-driven insights and analytics to support data-driven decision-making
- Multi-functional support for commercial, marketing, category, store operations, finance, and supply chain teams