groHERE utilizes vertical farming and controlled environment agriculture to produce fresh, locally grown strawberries year-round in Edmonton, Alberta. This approach mitigates food supply challenges caused by climate change and resource scarcity while significantly reducing water usage and greenhouse gas emissions.
Funding
$3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
IYFounders
Product
Problem
Traditional agriculture faces challenges such as climate change, resource scarcity, and production losses due to extreme weather, pests, and natural disasters, leading to rising food prices and concerns about food supply. Consumers are increasingly impacted by these challenges, seeking more sustainable and locally sourced options.
Solution
groHERE utilizes vertical farming and controlled environment agriculture (CEA) to cultivate fresh strawberries year-round, addressing the limitations of traditional farming. By growing strawberries in a controlled environment, groHERE mitigates the impact of climate change and resource scarcity, ensuring a consistent supply of fresh, locally grown produce. This method optimizes space and productivity while eliminating the need for harmful pesticides, resulting in strawberries that are abundant in essential vitamins and nutrients. groHERE's approach reduces water usage and greenhouse gas emissions, offering a sustainable solution to global food security challenges.
Target Audience
groHERE primarily targets consumers in Alberta seeking fresh, locally grown strawberries year-round, as well as retailers and restaurants looking for a reliable and sustainable source of high-quality produce.
Features
- Vertical farming techniques for optimal space utilization and increased productivity
- Controlled environment agriculture (CEA) to ensure consistent growing conditions year-round
- Pesticide-free cultivation in a pristine, controlled environment
- Locally grown in Alberta, guaranteeing freshness and reducing transportation emissions
- Perfectly timed harvests to maximize flavor and nutritional content
- Non-GMO strawberries grown naturally
- Year-round availability, regardless of external seasonal changes