Graffiti

About Graffiti

Graffiti deploys generative AI accessible via QR code to provide instant, personalized assistance to in-store shoppers. This solution trains on a retailer's full product catalog to offer smart recommendations and support sales conversion without requiring a dedicated mobile application. The platform anonymously aggregates shopper interactions to generate real-time insights into consumer preferences and product interest.

```xml <problem> Brick-and-mortar retailers often struggle to understand customer behavior in-store, lacking the detailed analytics available to online businesses. This makes it difficult to personalize the shopping experience, optimize product placement, and effectively target promotions. </problem> <solution> Graffiti provides a computer vision and AI-powered platform that analyzes in-store customer behavior in real-time, enabling retailers to deliver personalized experiences and generate new revenue streams. By leveraging existing in-store cameras or deploying new ones, Graffiti digitizes in-store traffic, providing insights into shopper preferences, product interactions, and purchase patterns. This data is then used to provide shoppers with instant access to product information, expert advice, and exclusive deals via a simple QR code, while simultaneously offering retailers e-commerce-style targeting and analytics. The platform also allows retailers to monetize their in-store traffic through targeted digital ads and promotions. </solution> <features> - Real-time customer behavior analytics using computer vision and AI - Personalized product recommendations and targeted promotions delivered via QR code - Integration with existing in-store camera systems - AI trained on the retailer's product catalog - Anonymous data collection to understand shopper preferences and needs - Digital ad and promotion management for in-store monetization - Reporting dashboard providing insights into customer behavior and campaign performance </features> <target_audience> The primary target audience is brick-and-mortar retailers looking to enhance customer engagement, optimize sales, and generate new revenue streams through in-store analytics and personalized experiences. </target_audience> <revenue_model> Pricing starts at €10 per month per store. </revenue_model> ```

What does Graffiti do?

Graffiti deploys generative AI accessible via QR code to provide instant, personalized assistance to in-store shoppers. This solution trains on a retailer's full product catalog to offer smart recommendations and support sales conversion without requiring a dedicated mobile application. The platform anonymously aggregates shopper interactions to generate real-time insights into consumer preferences and product interest.

Where is Graffiti located?

Graffiti is based in Marseille, France.

How much funding has Graffiti raised?

Graffiti has raised $7.9M.

Location
Marseille, France
Funding
$7.9M
0

Graffiti

Executive Summary

Graffiti deploys generative AI accessible via QR code to provide instant, personalized assistance to in-store shoppers. This solution trains on a retailer's full product catalog to offer smart recommendations and support sales conversion without requiring a dedicated mobile application. The platform anonymously aggregates shopper interactions to generate real-time insights into consumer preferences and product interest.

Funding

No specific funding rounds found.

Total Funding

$7.9M

Team

No team information available.

Company Description

Problem

Brick-and-mortar retailers often struggle to understand customer behavior in-store, lacking the detailed analytics available to online businesses. This makes it difficult to personalize the shopping experience, optimize product placement, and effectively target promotions.

Solution

Graffiti provides a computer vision and AI-powered platform that analyzes in-store customer behavior in real-time, enabling retailers to deliver personalized experiences and generate new revenue streams. By leveraging existing in-store cameras or deploying new ones, Graffiti digitizes in-store traffic, providing insights into shopper preferences, product interactions, and purchase patterns. This data is then used to provide shoppers with instant access to product information, expert advice, and exclusive deals via a simple QR code, while simultaneously offering retailers e-commerce-style targeting and analytics. The platform also allows retailers to monetize their in-store traffic through targeted digital ads and promotions.

Features

Real-time customer behavior analytics using computer vision and AI

Personalized product recommendations and targeted promotions delivered via QR code

Integration with existing in-store camera systems

AI trained on the retailer's product catalog

Anonymous data collection to understand shopper preferences and needs

Digital ad and promotion management for in-store monetization

Reporting dashboard providing insights into customer behavior and campaign performance

Target Audience

The primary target audience is brick-and-mortar retailers looking to enhance customer engagement, optimize sales, and generate new revenue streams through in-store analytics and personalized experiences.

Revenue Model

Pricing starts at €10 per month per store.

Sources:

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