Dan Granath
CEO
GoTo HUB offers a unified travel technology ecosystem that simplifies the booking and distribution of tourism products for destinations and suppliers. The platform provides tools for inventory aggregation, destination management, and integrated booking systems, enabling the creation of seamless travel packages and enhancing customer experiences.
CEO
The tourism industry faces fragmentation in booking systems, making it difficult for destinations and suppliers to manage and distribute their products efficiently. This complexity hinders seamless customer experiences and limits the ability to create integrated travel packages.
GoTo HUB provides a unified travel technology ecosystem designed to simplify the booking and distribution of tourism products. The platform offers specialized solutions for destinations to manage their offerings, booking systems for tours and activities, and packaging capabilities for suppliers. By centralizing these functions, GoTo HUB aims to streamline operational workflows and enhance the overall customer booking journey. The ecosystem also includes integrations with Google Things to Do to increase visibility and an AI-powered guide for personalized local discovery and booking assistance.
GoTo HUB serves tourism suppliers such as hotels, activity providers, and event organizers, as well as destination management organizations (DMOs) and sales partners like travel agents and influencers.