Michael Waterbury
CEO

Goodroot is a network of companies focused on reducing healthcare costs through the reengineering of health benefits and the elimination of administrative inefficiencies. By addressing the issue of medical debt, Goodroot has returned over $1 billion in savings to employers and employees through lower copays and prescription costs.
CEO
The rising costs of healthcare premiums and deductibles, coupled with the complexities of the healthcare system, often leave employers and employees struggling to afford necessary medical care and navigate their benefits effectively. This can lead to increased medical debt, delayed care, and reduced productivity.
Goodroot is a network of companies focused on reengineering health benefits and eliminating administrative inefficiencies to reduce healthcare costs. Goodroot addresses unaffordable care by offering industry-wide solutions, including strategies to reduce pharmacy costs, realign healthcare initiatives, and remove cost barriers. Goodroot's solutions help employers provide robust benefits to attract and retain talent, while also ensuring employees have access to affordable care and resources to navigate the healthcare system. By connecting healthcare stakeholders and offering innovative solutions, Goodroot aims to put the patient back in the center and drive change in the healthcare industry.
Goodroot serves a diverse range of stakeholders in the healthcare industry, including employers, benefit brokers, health plans, hospitals and providers, pharmacy benefit managers (PBMs), third-party administrators (TPAs), and associations.