Loti employs facial recognition technology to monitor the internet for unauthorized use of public figures' likenesses, including images and voices. The platform removes infringing content and accounts, ensuring that artists, athletes, and executives maintain control over their identities and associated revenue.
Funding
$7.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Public figures face unauthorized use of their likenesses, including images and voices, across the internet. This unauthorized use can lead to financial losses, brand damage, and a loss of control over their public image.
Solution
Loti provides an online protection platform that uses facial recognition technology to monitor the internet for unauthorized use of public figures' images and voices. The platform identifies instances where a public figure's likeness appears without permission. Loti then takes action to remove infringing content and accounts, helping artists, athletes, executives, and other creators maintain control over their identities and associated revenue streams. The service aims to protect talent from the risks of generative AI and ensure that their online presence is managed on their own terms.
Target Audience
Loti's primary target audience includes major artists, athletes, executives, creators, and the management teams, agencies, publicists, and lawyers who represent them.
Features
- Daily internet scans to identify unauthorized use of facial and voice likenesses.
- Automated takedown of infringing accounts and content.
- Revenue recapture services to address financial losses from unauthorized use.
- Protection against risks associated with generative AI.
- Tailored solutions for entertainment, sports, executives, and high-value brands.