GoKwik provides an e‑commerce platform that consolidates payment processing and real‑time fraud detection into a single API, enabling one‑click, mobile‑optimized checkout. The service includes analytics on cart abandonment and fraud trends, as well as tools for A/B testing and multi‑currency support, helping online merchants increase conversion and reduce chargebacks.
Funding
$13M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Online retailers often lose sales due to friction in the checkout process and concerns about fraudulent transactions, leading to high cart abandonment rates and suppressed conversion metrics.
Solution
GoKwik delivers an e‑commerce enablement platform that streamlines the checkout funnel by embedding a unified payment gateway and real‑time fraud detection engine. The solution reduces the number of steps required for purchase completion, automatically validates transaction risk, and presents a secure, mobile‑optimized checkout experience. Merchants receive actionable analytics on abandonment drivers and fraud trends, enabling continuous optimization of the checkout flow. By minimizing friction and protecting against chargebacks, the platform helps retailers lift conversion rates and grow net revenue without requiring separate payment or security services.
Target Audience
The primary customers are online merchants and D2C brands operating direct‑to‑consumer storefronts, as well as marketplace operators seeking to reduce checkout friction and fraud exposure.
Features
- Integrated payment orchestration supporting credit cards, digital wallets, and alternative payment methods through a single API
- Real‑time fraud scoring with machine‑learning models and customizable risk rules to block high‑risk transactions
- One‑click checkout and auto‑fill capabilities that reduce checkout steps and improve mobile conversion
- Fully PCI‑DSS compliant infrastructure with tokenization and end‑to‑end encryption of payment data
- A/B testing framework for checkout UI variations and dynamic pricing offers
- Dashboard with funnel analytics, abandonment heatmaps, and fraud incident reporting
- SDKs and plugins for major e‑commerce platforms (Shopify, Magento, WooCommerce) enabling rapid integration
- Support for multi‑currency and localized payment options to serve global shoppers