GoJoe
GoJoe is an employee wellbeing platform that brings workplace fitness challenges, activity rewards, and engagement reporting into one service. Employees can earn points through everyday physical activity and redeem them for vouchers across more than 9,000 brands, while employers track participation and wellness-program outcomes.
- Wellness & Fitness Technology
- HR Technology
- Software Only
- Applications
- Digital Health
- Enterprise Software
Funding
Raised to date
$4.7MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
across 2 rounds
ABAVABHS+2£2.4M · Undisclosed
Announced Jul 2024 · from article date
Disclosed cumulative: $4.6M
Founders
Product
Problem
Employers often manage wellness through disconnected tools, leaving employees to navigate multiple platforms and logins. Participation in available programs can remain low, while fragmented data makes it difficult to understand engagement or connect wellness spending with health outcomes.
Solution
GoJoe gives employers a single platform for employee wellbeing programs, combining activity challenges, social engagement, rewards, and reporting. Employees take part in individual or team activities and earn points for movement, with qualifying points redeemable for vouchers. Social features and ongoing rewards support repeat participation across distributed workforces. Employers can use platform data to monitor engagement and report on wellness-credit completion and program outcomes.
Target Audience
GoJoe serves employers seeking a unified employee wellbeing and benefits platform, including organizations with large, distributed workforces. Insurers and employee assistance programs may also use it to support workplace health and engagement initiatives.
Features
- Customizable team-based challenges that award weighted points across more than 50 activities
- Move-to-earn rewards, with points redeemable for vouchers across more than 9,000 brands in 180 countries
- Social feed, clubs, shared goals, and team accountability features
- Wellness engagement and reporting tools for tracking participation, activity, and wellness-credit completion
- Access to on-demand fitness classes through Les Mills and personalized running plans through Runna
- Menopause club option with expert advice and materials through Peppy
- Available on mobile, tablet, and desktop, with support for 40 languages