The startup offers a story publishing platform that enables users to create, edit, and publish video stories directly on their websites, facilitating the integration of vertical video content. This technology enhances audience engagement and increases average view time by allowing businesses to produce and share more video content effectively.
Funding
$2.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Traditional text-based job listings and career pages often fail to authentically showcase a company's culture and work environment, leading to disengaged candidates and difficulty in attracting top talent. High production costs and technical expertise requirements can also hinder businesses from effectively utilizing video content to enhance their employer branding.
Solution
Gobi Stories provides a platform for businesses to create, edit, and publish authentic vertical video stories directly on their websites and job listings. The platform enables employees to easily film and share their experiences using mobile devices, offering potential candidates a genuine glimpse into the company's culture. Gobi Studio provides a comprehensive set of editing tools, including AI-powered subtitle generation, chaptering, and branding options, allowing users to produce high-quality video content with minimal technical expertise. The Gobi Story Player ensures mobile-friendly playback and easy integration with various ATS and CMS systems, enhancing candidate engagement and increasing view times.
Target Audience
The primary target audience includes HR professionals, recruitment teams, and marketing departments seeking to enhance their employer branding and attract top talent through authentic video content.
Features
- Mobile-first video creation and uploading, enabling employees to easily capture and share content
- Comprehensive editing suite with trimming, cutting, and enhancement tools
- AI-driven subtitle generation for enhanced accessibility and user engagement
- Chaptering feature for improved storytelling and user navigation
- Branding options to incorporate logos, fonts, and color schemes
- Mobile-friendly Story Player optimized for vertical video format
- Integrations with ATS and CMS platforms for seamless embedding
- Privacy-conscious design compliant with GDPR and other data privacy regulations