GoAudience utilizes AI-driven insights and a database of 220 million U.S. consumers to generate custom audience lists for social media advertising, significantly enhancing targeting precision. This platform addresses the rising customer acquisition costs by enabling brands to efficiently reach potential buyers based on their spending behavior rather than demographics.
Funding
$20K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
E-commerce brands often struggle with rising customer acquisition costs due to ineffective ad targeting, relying on broad demographics or inaccurate lookalike audiences that fail to reach high-intent buyers. Traditional analytics platforms provide limited insight into website traffic, making it difficult to identify valuable leads and personalize customer engagement. This lack of precision leads to wasted ad spend and missed conversion opportunities.
Solution
GoAudience offers an AI-powered platform that leverages credit card spending data from over 220 million U.S. consumers to generate custom audience lists for social media advertising, enabling brands to target high-intent buyers with precision. The platform identifies anonymous website visitors, enriches profiles with over 50 attributes, and scores lead quality in real-time, allowing businesses to focus on the most promising prospects. GoAudience's AI Co-Pilot provides tailored action plans, automated retargeting, and email triggers to nurture leads and optimize conversion paths. By connecting ad targeting with actual purchase behavior, GoAudience helps e-commerce businesses improve ROAS, cut acquisition costs, and drive sales growth.
Target Audience
GoAudience primarily targets e-commerce brands and marketing agencies seeking to improve the precision and effectiveness of their social media advertising campaigns.
Features
- AI-driven audience builder using credit card spending data from 220M+ U.S. consumers
- Real-time identification of anonymous website visitors with a 30-40% traffic ID rate
- Lead scoring based on enriched visitor profiles with 50+ attributes
- AI Co-Pilot for automated retargeting, email triggers, and conversion path insights
- One-click audience export to Meta Ads Manager
- Integration with Klaviyo for personalized email flows
- Compliant with U.S. data privacy regulations