Glad offers a carbon removal debit card that rounds up customer transactions to fund technologies that extract greenhouse gases from the atmosphere. By pooling small contributions, Glad enables businesses and their customers to collectively finance impactful climate solutions, aiming to remove one billion tonnes of CO2.
Funding
Funding not disclosed
Founders
Product
Problem
Current methods of funding greenhouse gas removal technologies rely heavily on large contributions from a limited number of businesses, which is too slow to address the scale of the climate crisis. Individuals and smaller businesses lack accessible and transparent ways to contribute to and track the impact of carbon removal initiatives.
Solution
Glad offers a platform that enables businesses to integrate climate action directly into their products and services, empowering their customers to collectively fund greenhouse gas removal technologies. By rounding up transactions or contributing small amounts, customers can participate in climate cleanup efforts, with contributions pooled to increase buying power and lower the cost per tonne of greenhouse gas removed. Glad carefully selects and manages a portfolio of impactful carbon removal technologies, ensuring transparency and maximizing the environmental benefit of each contribution. Customers can track the impact of their contributions through a live Impact Record, fostering trust and engagement.
Target Audience
Glad targets businesses seeking to engage their customer base in climate action and individuals who want to contribute to greenhouse gas removal through small, transparent contributions.
Features
- Integration of climate action into existing products and services through transaction round-ups or direct contributions
- Curated portfolio of greenhouse gas removal technologies, including biochar, biomass sinking, and direct air capture (DAC)
- Transparent tracking of contributions and their impact via a live Impact Record
- Public ledger detailing the allocation of funds to specific carbon removal projects
- Educational content and project updates to keep customers informed and engaged
- No setup or ongoing fees for businesses, with only a monthly transfer of customer contributions
- Privacy-guaranteed system that does not require customer data beyond contribution amounts