Giving for the Living
Giving for the Living is a digital giving platform that connects donors with vetted charities, enabling transparent, trackable donations through a mobile app. The platform supports monetary gifts, volunteer time, and advocacy, allowing users to follow the real-world impact of their contributions via milestone updates and impact reports. It emphasizes accessibility with donations starting from as little as £0.5 and prioritizes transparency through secure payment processing via Stripe.
- Applications
- Financial Technology
- Software Only
Funding
Founders
Product
Problem
Traditional charitable giving often feels disconnected, with donors making one-off donations and rarely seeing the tangible outcomes of their contributions. This lack of transparency and follow-through reduces trust and discourages sustained engagement, leaving both donors and charities without a clear way to measure or communicate real-world impact.
Solution
Giving for the Living provides a digital platform and mobile app that makes charitable giving transparent, personal, and trackable. The platform connects donors with carefully vetted charities across the UK and beyond, allowing users to give money, volunteer time, or lend their voice to causes they care about. Every donation is linked to real updates, stories, and impact reports, so donors can follow the full journey of their giving through visible milestones and progress updates. The platform also offers a personal Giving Dashboard where users can track donations, revisit causes, and witness the change they’ve helped create, turning one-time acts of generosity into an ongoing, engaging movement.
Target Audience
Primary users are individual donors seeking meaningful, transparent ways to support causes, as well as charities looking for a platform to showcase their work and build lasting donor relationships. The platform also appeals to organisations and community groups wanting to engage in collective giving and volunteerism.
Features
- Mobile app and web platform supporting monetary donations, volunteer time, and advocacy (donating your voice)
- Real-time impact tracking with milestone updates, stories, and field reports from partner charities
- Personal Giving Dashboard for users to monitor donation history, revisit causes, and view impact summaries
- Donations accepted from as little as £0.5, lowering the barrier to entry for new givers
- Secure payment processing via Stripe, with no sensitive payment data stored on company servers
- Charities are vetted and listed free of charge, ensuring donations go directly to the cause
- Geolocation features (with user consent) for location-specific giving and recommendations
- GDPR and CCPA compliant privacy controls, including data access, deletion, and opt-out options