Thematic provides an AI-powered customer feedback analytics platform that transforms unstructured feedback from surveys, reviews, and support channels into actionable insights. By automating theme identification, sentiment analysis, and data integration, it enables organizations to reduce analysis time by 95% and make data-driven decisions that improve customer experience, product development, and operational efficiency.
Funding
$1.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Organizations often struggle to efficiently analyze large volumes of unstructured customer feedback from various sources like surveys, reviews, and support tickets. Manually coding and categorizing this data is time-consuming, prone to bias, and fails to provide timely, actionable insights.
Solution
Thematic provides an AI-powered platform that automates the analysis of unstructured feedback, transforming it into accurate and layered insights. The platform connects to various feedback sources, automatically tags data with themes and sentiment, and quantifies repeated themes. Users can filter and analyze feedback by product, channel, region, or date, and drill down to the raw feedback. Thematic's augmented AI allows users to modify theme structures, and the system learns from these changes for future analysis.
Target Audience
Thematic is designed for insights and research teams, customer experience teams, and product teams that need to efficiently analyze and understand customer feedback to improve customer experience, product development, and operational efficiency.
Features
- One-click integrations to connect and combine feedback from online reviews, chats, surveys, and more
- Automated theme and sentiment tagging using AI, with quantification of repeated themes
- Customizable theme models that can be refined to investigate specific questions
- Filtering and analysis of customer feedback by product, channel, region, theme, sentiment, or date
- Automated workflows to alert product managers or operations teams to new feature feedback or support issues
- Augmented AI that learns from user modifications to theme structures for continuous improvement
- API for managing complexity across channels