Phyllo

About Phyllo

Phyllo offers a unified API that enables influencer marketing and creator platforms to onboard verified creators and access real-time data from over 100 social media platforms. This infrastructure simplifies data collection and performance tracking, allowing businesses to focus on product development while ensuring compliance with data privacy standards.

<problem> Influencer marketing and creator platforms face challenges in efficiently onboarding and verifying creators, as well as accessing real-time data from numerous social media platforms. The complexity of managing multiple platform APIs and ensuring data privacy compliance adds to these difficulties. </problem> <solution> Phyllo offers a unified API that streamlines the process of onboarding verified creators and accessing their data from over 100 social media platforms. This infrastructure simplifies data collection, normalizes data formats, and provides tools for performance tracking, enabling businesses to focus on product development and strategic initiatives. Phyllo's API abstracts away the complexities of individual social media platform APIs, providing a single point of integration for accessing identity, engagement, and income data. The platform also offers features for social media screening, allowing for brand safety and compliance. </solution> <features> - Unified API for accessing data from over 100 social media platforms - Tools for finding and onboarding verified influencers - Identity API to verify a creator's identity and return unique information - Engagement API to provide data about a creator’s content and their reputation - Income API to provide income and transaction-level data from creator platforms - Publish API to allow users to publish content directly from an app to the source platform - Linkage API to invite creators to connect their accounts and monitor their metrics - Social media screening to flag risky content - Normalized data formats for simplified data processing - Integrations across iOS, React Native, Android, Flutter, and Web </features> <target_audience> Phyllo primarily serves influencer marketing and creator SaaS companies, recruitment firms, and financial services providers seeking to leverage creator data for various applications, including onboarding, performance tracking, social screening, and income verification. </target_audience>

What does Phyllo do?

Phyllo offers a unified API that enables influencer marketing and creator platforms to onboard verified creators and access real-time data from over 100 social media platforms. This infrastructure simplifies data collection and performance tracking, allowing businesses to focus on product development while ensuring compliance with data privacy standards.

Where is Phyllo located?

Phyllo is based in San Francisco, United States.

When was Phyllo founded?

Phyllo was founded in 2021.

How much funding has Phyllo raised?

Phyllo has raised 17750000.

Location
San Francisco, United States
Founded
2021
Funding
17750000
Employees
80 employees
Major Investors
RTP Global

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Phyllo

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Executive Summary

Phyllo offers a unified API that enables influencer marketing and creator platforms to onboard verified creators and access real-time data from over 100 social media platforms. This infrastructure simplifies data collection and performance tracking, allowing businesses to focus on product development while ensuring compliance with data privacy standards.

getphyllo.com10K+
cb
Crunchbase
Founded 2021San Francisco, United States

Funding

$

Estimated Funding

$10M+

Major Investors

RTP Global

Team (75+)

No team information available.

Company Description

Problem

Influencer marketing and creator platforms face challenges in efficiently onboarding and verifying creators, as well as accessing real-time data from numerous social media platforms. The complexity of managing multiple platform APIs and ensuring data privacy compliance adds to these difficulties.

Solution

Phyllo offers a unified API that streamlines the process of onboarding verified creators and accessing their data from over 100 social media platforms. This infrastructure simplifies data collection, normalizes data formats, and provides tools for performance tracking, enabling businesses to focus on product development and strategic initiatives. Phyllo's API abstracts away the complexities of individual social media platform APIs, providing a single point of integration for accessing identity, engagement, and income data. The platform also offers features for social media screening, allowing for brand safety and compliance.

Features

Unified API for accessing data from over 100 social media platforms

Tools for finding and onboarding verified influencers

Identity API to verify a creator's identity and return unique information

Engagement API to provide data about a creator’s content and their reputation

Income API to provide income and transaction-level data from creator platforms

Publish API to allow users to publish content directly from an app to the source platform

Linkage API to invite creators to connect their accounts and monitor their metrics

Social media screening to flag risky content

Normalized data formats for simplified data processing

Integrations across iOS, React Native, Android, Flutter, and Web

Target Audience

Phyllo primarily serves influencer marketing and creator SaaS companies, recruitment firms, and financial services providers seeking to leverage creator data for various applications, including onboarding, performance tracking, social screening, and income verification.

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