Ocra
Ocra is a centralized management platform that enables parking operators to optimize online rates and manage inventory across multiple third-party channels without overselling. By pooling inventory and providing real-time reporting, Ocra increases revenue potential while reducing the administrative burden associated with fragmented parking technologies.
- Data & Analytics
- Enterprise Software
- Logistics & Supply Chain
- Mobility & Transportation
- Software Only
Funding
Raised to date
$1.5MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Founder details are not available yet.
Product
Problem
Parking operators often struggle with fragmented online sales channels, leading to time-consuming manual updates, risk of overselling inventory, and difficulty optimizing rates across different platforms. Managing multiple seller consoles and reconciling disparate reports creates administrative overhead and limits revenue potential.
Solution
Ocra provides a centralized management platform that enables parking operators to optimize online rates and manage inventory across multiple third-party channels, eliminating the risk of overselling. By pooling inventory into a single "bucket" accessible to all channels, Ocra allows operators to maximize occupancy and revenue. The platform offers real-time reporting across all channels, providing unique data points to inform pricing strategies and improve decision-making. Ocra integrates with various demand channels and parking software, standardizing data and streamlining operations.
Target Audience
Ocra primarily targets parking operators, asset owners, and hotels seeking to streamline aggregator management and optimize yield from their parking assets.
Features
- Universal Inventory: Pools inventory across all online channels, preventing overselling and maximizing occupancy.
- Centralized Rate Management: Allows operators to adjust rates across all channels from a single platform.
- Blackout Control: Enables operators to set and modify blackouts across all channels in one click.
- Real-time Reporting: Provides instant reporting across all channels, including advanced booking window, average length of stay, and average transaction value.
- Advanced Permissioning: Offers customizable read/write permissions at the user and location level.
- Per-Channel Pricing: Facilitates optimized pricing based on channel performance and events.
- Partner API: Enables customer service platforms to access reservation data in real time, improving customer support.
- Integration with SpotHero IQ: Allows operators to set maximum and minimum price thresholds for SpotHero's dynamic pricing solution.