Directo is a free Chrome extension that provides users with direct links to hotel and vacation rental websites while browsing popular travel platforms, eliminating the need for multiple searches. This technology enables travelers to access exclusive deals and avoid booking fees, while helping property managers increase direct traffic to their listings.
Funding
$1M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Travelers often spend excessive time searching multiple online travel agencies (OTAs) to find the best deals on hotels and vacation rentals. This process is time-consuming and doesn't guarantee access to exclusive rates or direct booking benefits. Property managers also struggle to attract direct traffic to their websites, losing potential revenue to OTA commissions.
Solution
Directo is a browser extension that streamlines the accommodation booking process by automatically identifying direct links to hotel and vacation rental websites while users browse popular OTAs. The extension overlays a logo on property listings, which, when clicked, redirects the user to the property's direct website, potentially unlocking exclusive deals and allowing them to bypass OTA fees. This enables travelers to save time and money while empowering property managers to increase direct bookings. Directo supports Chromium-based browsers such as Google Chrome, Microsoft Edge, and Opera.
Target Audience
Directo primarily targets travelers seeking cost-effective accommodation options and property managers aiming to increase direct bookings and reduce reliance on OTA commissions.
Features
- Automatic detection of direct website links for hotels and vacation rentals while browsing OTAs
- Non-intrusive overlay of the Directo logo on matching property listings
- One-click redirection to the property's official website
- Compatibility with popular travel platforms like Airbnb, Booking.com, Vrbo, and Expedia
- Free to download and use from the Chrome Web Store
- Works on Chromium-based browsers (Chrome, Edge, Opera, Brave, etc.)