Funding
Funding not disclosed
Founders
Product
Problem
Sales teams often rely on fragmented sources such as call recordings, CRM entries, decks, and reference lists, leading to inconsistent or outdated information being presented to customers. This misalignment can cause misinformation, lost credibility, and revenue risk during sales interactions.
Solution
Live Risk offers an AI‑driven knowledge hub that consolidates all sales‑related content—calls, CRM data, presentations, pricing, security details, and references—into a single, searchable repository. Each answer is tagged with its owner, source, caveat, and date, creating a verifiable audit trail. The platform continuously monitors content for staleness and flags inaccurate claims before they reach prospects. Sales reps and agents receive the same vetted answer in real time, ensuring consistent messaging across calls, demos, and follow‑ups. By linking every claim to a responsible owner who can vouch for it, the system reduces misinformation risk and protects revenue impact.
Target Audience
Primary customers are B2B sales organizations and revenue operations teams that need consistent, accurate messaging across sales representatives and support agents.
Features
- AI‑powered ingestion and alignment of calls, CRM notes, decks, pricing, and reference materials into a unified knowledge base
- Ownership metadata (person, source, caveat, date) attached to each answer for traceability and accountability
- Automated detection of stale or conflicting information with alerts to content owners
- Real‑time answer delivery to reps and sales agents during calls, demos, and follow‑ups
- Centralized verification workflow allowing owners to review and approve content before it is used