Cohort is a web3 platform that enables companies to launch NFT campaigns quickly without requiring prior cryptocurrency knowledge or a digital wallet. By providing a no-code interface and pre-configured templates, Cohort allows businesses to create engaging customer loyalty experiences and gather valuable first-party data in under 20 minutes.
Funding
$3.2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Traditional customer loyalty programs often rely on generic promotions, failing to create meaningful engagement or gather comprehensive customer data beyond transactional information. Businesses struggle to offer personalized experiences that foster genuine loyalty and capture valuable behavioral insights.
Solution
Cohort provides a smart loyalty platform that enables marketing and CRM teams to design and deploy innovative customer experiences without requiring IT resources or replacing existing loyalty infrastructure. The platform offers a no-code experience builder with over 50 pre-configured templates and integrations with third-party applications, allowing businesses to create engaging campaigns in minutes. Cohort enriches customer profiles with zero and first-party data, including behavioral and social media activity, to personalize loyalty experiences and create dynamic customer segments. The platform automatically generates customizable interfaces for each customer, showcasing their loyalty status, rewards, and personalized experiences, which can be integrated into existing websites, apps, or communication channels.
Target Audience
Cohort primarily targets marketing and CRM teams in retail and other industries seeking to enhance customer loyalty, gather richer customer data, and create personalized experiences without extensive IT involvement.
Features
- No-code experience builder designed for marketing teams to create smart loyalty campaigns
- 50+ pre-configured templates and integrations with platforms like TikTok, Instagram, Strava, and Spotify
- Automated generation of personalized customer interfaces with customizable branding
- Integration with existing CRM, CDP, and loyalty engine solutions via connectors
- Real-time data synchronization for consistent customer data and marketing activations
- Tools to create both one-off campaigns and multi-stage loyalty journeys
- Enriched customer profiles with behavioral and social media data for personalized experiences
- Dynamic segmentation capabilities to target specific customer groups