
Coach
Coach provides an AI-powered sales coaching platform for in-person field sales teams. The system analyzes every recorded customer conversation, giving each rep personalized, skill-based coaching and providing managers with prioritized insights on where human coaching will have the most impact. It also builds a company-wide "Sales Brain" from all interactions to identify winning behaviors and trends.
- Sales Technology
- Artificial Intelligence
- Software Only
- Data & Analytics
Funding
Raised to date
$500KRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

Founders
Founder details are not available yet.
Product
Problem
Field sales managers cannot oversee every interaction, making coaching inconsistent and chaotic. With 20% of reps driving 80% of revenue, managers struggle to identify which reps need help and why, leading to lost deals that should have been won.
Solution
Coach provides an AI coach that analyzes every sales conversation instantly, giving each rep a personal coach that focuses on one skill at a time until mastery. Managers get a prioritized view of struggling reps and know exactly where human coaching will have the biggest impact. Every customer interaction is converted into a company-wide Sales Brain, revealing winning behaviors and trends across teams. The platform creates a continuous improvement loop that increases adoption, accelerates ramp-up, and helps every rep perform closer to top sellers.
Target Audience
Primary users are in-person sales reps and their managers in field sales organizations, spanning industries such as procurement, door-to-door sales, and home services like roofing inspections.
Features
- Automatic analysis of every sales conversation with instant feedback for reps
- Skill-based coaching that locks onto one improvement area at a time until mastered
- Manager dashboard that prioritizes coaching opportunities based on AI-identified struggling reps
- Sales Brain that transforms customer interactions into actionable knowledge for leadership
- Pattern detection across teams to discover winning behaviors and competitive objection handling
- Continuous improvement loop designed to increase adoption and shorten ramp-up time
- Simple workflow: set a coaching goal, record meetings from a phone, receive automated feedback, and improve the whole organization