Centric is a platform that captures and institutionalizes the tacit knowledge of client relationship managers, turning it into a measurable asset called Relational IP®. By applying a behavioral‑science framework and AI‑driven analysis of communications and project data, it provides real‑time relationship health scores, risk alerts, and continuity plans to reduce key‑person dependency and protect revenue for professional services firms.
Funding
Funding not disclosed
Founders
Product
Problem
Professional services firms lose revenue because client relationships are stored in individuals’ heads and informal cues, leading to hidden relationship decay, key‑person dependency, and missed early warning signs of churn.
Solution
Centric captures the tacit knowledge that top relationship managers hold and transforms it into a measurable, institutional asset called Relational IP®. Using a behavioral‑science‑based framework, firms define their own Relational IP Expectations (RIPX) and receive a Relational IP Index (RIPI) that scores actual relationship health against those standards. The platform surfaces micro‑signals of relationship drift—response delays, tone shifts, engagement gaps—before they become visible in CRM or revenue metrics. By providing a real‑time dashboard of relationship strength, risk alerts, and continuity plans, Centric enables teams to intervene early, reduce key‑person risk, and protect the revenue tied to client trust.
Target Audience
Centric is designed for professional services firms—agencies, consulting, law, wealth management, executive search, and commercial real‑estate firms—where client relationships are the primary revenue engine and are currently managed by senior relationship managers.
Features
- Proprietary Relational IP framework that distinguishes expectations (RIPX) from observed performance (RIPI)
- AI‑driven analysis of communication, project, and financial data to surface early signs of relationship decay
- Customizable risk alerts and continuity planning tools to mitigate key‑person dependency
- Organization‑wide visibility dashboard showing relationship health across the entire client portfolio
- Integration layer that ingests data from existing stacks (CRM, email, Slack, project management, finance) without replacing them
- Behavioral‑science‑backed metrics that translate tacit relationship knowledge into actionable scores