Carefull is an AI-powered financial safety platform that employs advanced monitoring algorithms to detect fraud patterns and financial mistakes specifically affecting older adults. By providing identity theft protection, bill management, and secure document storage, Carefull helps financial institutions safeguard their clients' assets and maintain their financial independence.
Funding
$22.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
+2Founders
Product
Problem
Older adults are increasingly vulnerable to financial fraud, scams, identity theft, and simple money mistakes, leading to significant financial losses and a decline in financial independence. Existing financial tools often lack the specific features and monitoring capabilities needed to protect this demographic from both external threats and internal errors.
Solution
Carefull is a financial safety platform that uses AI-powered monitoring to detect unusual activity, suspicious transactions, and potential fraud targeting older adults. The platform aggregates financial accounts, bills, and credit information to provide a comprehensive view of a user's financial health. Customizable alerts notify users and their trusted contacts of potential issues, such as unauthorized withdrawals, unusual spending patterns, or missed bill payments. Carefull also offers identity theft protection, secure document storage, and tools to help users recover from fraud and data breaches, providing a holistic approach to financial safety.
Target Audience
Carefull primarily targets older adults and their caregivers, as well as financial institutions, wealth managers, and insurance providers seeking to protect their clients' financial well-being.
Features
- AI-powered monitoring of savings, checking, investment, and credit card accounts
- Bill organization and management to prevent missed payments and identify savings opportunities
- Customizable email alerts for unusual activity, suspicious transactions, and potential fraud
- 24/7 identity monitoring and data breach detection with tools for remediation
- Secure, encrypted storage for critical documents and login information
- Home title monitoring to protect against address change fraud
- $1 million identity theft insurance policy
- Dark web scanning for compromised personal data