Boutiq provides a video clienteling platform that integrates with Shopify, enabling merchants to offer personalized shopping experiences through real-time video interactions. This approach enhances customer engagement, resulting in a 2.4x increase in average order value and a 48% boost in conversion rates.
Funding
$120K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.



Founders
Product
Problem
Online shopping lacks the personalized experience of in-store interactions, leading to lower engagement and conversion rates for e-commerce businesses. Traditional methods struggle to replicate the high-touch service and tailored recommendations that drive sales in physical boutiques.
Solution
Boutiq offers a video clienteling platform that integrates directly with Shopify stores, enabling merchants to provide personalized shopping experiences through real-time video interactions. This platform allows customers to initiate or schedule video calls with sales representatives directly from the product page. By bridging the gap between online and offline shopping, Boutiq helps businesses deliver high-touch service, build stronger customer relationships, and increase sales. The platform aims to transform customer experience teams from cost centers to revenue generators.
Target Audience
Boutiq targets Shopify merchants, particularly Shopify Plus brands, looking to enhance customer engagement, increase average order value, and improve conversion rates through personalized video shopping experiences.
Features
- Real-time video calls initiated directly from the Shopify store
- Appointment scheduling for personalized shopping sessions
- Tools for sales teams to build customer relationships and drive conversions
- Integration with Shopify to provide a seamless shopping experience
- Proprietary, brand-specific, sales-oriented dataset
- GenAI-powered tools to transform eCommerce sales