Sidekick provides AI-powered SDRs that automate prospecting, enrichment, and engagement for B2B and SaaS sales teams. The platform continuously tracks intent signals, scores leads in real time, and syncs qualified contacts to the CRM, allowing human SDRs to focus on making calls and closing deals. Customers see increased meeting volume by leveraging automated email, LinkedIn, and behavior‑based outreach.
Funding
Funding not disclosed
Founders
Product
Problem
Outbound sales teams spend the majority of their time on manual research, list building, contact enrichment, and CRM updates, leaving little capacity for actual prospect calls. This inefficiency limits the number of qualified meetings they can secure and hampers revenue growth.
Solution
Sidekick offers an AI‑driven SDR assistant that automates prospect discovery, enrichment, and qualification. The platform continuously monitors intent signals, fit criteria, and engagement activity across email, LinkedIn, website behavior, and ad interactions, assigning real‑time scores to rank leads. Qualified, ready‑to‑call prospects are automatically handed off to human SDRs, with enriched data synced to the CRM. By handling repetitive outreach tasks and providing up‑to‑date engagement metrics, Sidekick enables outbound teams to focus on high‑value conversations and increase booked meetings.
Target Audience
Sidekick is designed for B2B and SaaS outbound sales teams that rely on SDRs to generate qualified meetings, particularly companies with 50–1,000 employees lacking dedicated internal ops resources.
Features
- Automated prospecting that captures intent triggers and enriches leads with firmographic and behavioral data
- Real‑time scoring engine evaluating fit, intent, and engagement to prioritize next calls
- Multi‑channel outreach automation for email and LinkedIn, with activity tracking and warm‑up messaging
- Seamless synchronization of enriched leads and engagement metrics to major CRMs
- Dashboard displaying live engagement updates, intent metrics, and meeting lift analytics
- AI‑powered handoff of ready‑to‑call prospects to human SDRs for immediate outreach