Garu provides an AI‑powered virtual try‑on platform that integrates with Shopify stores via a no‑code app, allowing shoppers to upload a single photo and receive photorealistic 360° visualizations of apparel along with size recommendations based on extracted body measurements. The system delivers results in under 15 seconds, encrypts data, and offers merchants analytics on conversion and returns through a web dashboard. Pricing is subscription‑based with tiered monthly plans.
Funding
Funding not disclosed
Founders
Product
Problem
Online fashion retailers struggle with high cart abandonment and size‑related returns because shoppers cannot visualize how garments will fit on their bodies before purchase. Traditional product images provide only static, single‑angle views, leaving customers uncertain about fit and leading to costly returns.
Solution
Garu delivers an AI‑powered virtual try‑on platform that integrates directly with Shopify stores via a no‑code app. Shoppers upload a single photo, and the system generates photorealistic 360° visualizations of the selected apparel on a digitally reconstructed body model. Simultaneously, the AI extracts body measurements, cross‑references them with the merchant’s size chart, and returns a size recommendation accompanied by a confidence score. All rendering and sizing calculations occur in under 15 seconds, keeping the shopper engaged while the rest of the site remains accessible. Results are transmitted over encrypted channels and stored only temporarily to ensure privacy compliance. Merchants access usage analytics and conversion metrics through a web dashboard, enabling data‑driven inventory and sizing decisions.
Target Audience
The primary customers are mid‑size to enterprise fashion merchants operating on Shopify who need to reduce size‑related returns and improve online conversion, as well as digital agencies managing e‑commerce storefronts for apparel brands.
Features
- End‑to‑end Shopify integration with zero‑code installation and automatic try‑on button injection.
- Real‑time AI pose estimation and texture mapping to produce photorealistic 360° garment renderings in 10‑15 seconds.
- Automated body measurement extraction from a single user photo, mapped to merchant size charts with a confidence‑scored recommendation engine.
- Secure data pipeline: TLS encryption in transit, at‑rest encryption, and automatic deletion of source images after 24 hours (GDPR/CCPA compliant).
- Dashboard with conversion, average session duration, and return‑rate analytics; supports ROI tracking per campaign.
- API and webhook endpoints for custom branding, white‑label deployments, and integration with external analytics or ERP systems.
- Tiered usage monitoring and throttling to enforce plan limits and prevent over‑consumption.