Funding
Funding not disclosed
Founders
Product
Problem
The existing digital infrastructure for the Mixed Martial Arts (MMA) community lacks native mechanisms for verifiable ownership and direct fan-driven engagement. This fragmentation limits fighters' ability to monetize their brand and performance, and restricts brands from establishing authentic connections with their target audience.
Solution
Gameplan provides an on-chain social network for the MMA ecosystem, leveraging Bitcoin and zk-Rollups to facilitate verifiable ownership and fan-driven innovation. The platform empowers fighters with tools to monetize assets, including merchandise and exclusive content, and to earn directly from fan engagement and performance metrics. For brands, Gameplan offers a direct channel for collaborative marketing initiatives and authentic engagement with a dedicated MMA fanbase. This integrated approach aims to foster a more connected and economically empowered community.
Target Audience
The platform targets MMA fans, fighters, and brands seeking a more integrated and ownership-centric digital experience within the sport.
Features
- On-chain social networking platform built on Bitcoin and zk-Rollups for verifiable ownership.
- Fighter-centric tools for monetizing digital assets and performance-based earnings.
- Brand engagement features for collaborative marketing and direct community interaction.
- A unified on-chain identity system for tracking achievements and unlocking ecosystem experiences.
- SDKs designed for developers to build decentralized applications (dApps) with low downtime.
- Emphasis on security and privacy through zk-Rollup technology for economical and secure transactions.
- Governance rights for community members to participate in platform decision-making.