Game Of Creators
Game of Creators operates a performance-based campaign marketplace where brands launch content creation contests and pay only for verified, high-performing videos from a network of 21,000+ creators. The platform validates views directly from Meta and Google to eliminate fake engagement, and brands can scale winning organic posts into paid ad campaigns.
- Creator / Creative Economy
- Marketing Technology
- Advertising Technology
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Brands often struggle to produce engaging content at scale, while creators seek meaningful collaborations and fair compensation. Traditional influencer marketing requires manual sourcing, negotiating, and managing creators, and brands frequently waste money on content that does not convert.
Solution
Game of Creators provides a campaign marketplace where brands host content creation contests and creators submit their best content featuring the brand's products or services. Brands set campaign guidelines and prize pools, and creators choose which campaigns to join based on their interests. The platform generates a high volume of diverse, organic content without the hassle of manual creator management. Brands only pay for top-performing content validated by real audience engagement, and winning videos can be scaled into paid ad campaigns with proven performance.
Target Audience
Primary users are brands seeking authentic content at scale and creators of all sizes looking for paid collaboration opportunities and audience growth.
Features
- Campaign marketplace with three-step workflow: brands create campaigns, creators submit content, and winners are selected based on performance
- Performance-based prize system where brands pay only for videos that convert, not for all submissions
- Verified view tracking directly from Meta and Google platforms, with bot detection to filter fake engagement
- Content approval workflow allowing brands to review and approve each video before it goes live
- Paid ad scaling capability that identifies best-performing content and integrates it into paid campaigns
- Campaign types including CPM, leaderboard, milestone, and dual rewards structures
- Creator freedom of choice, allowing creators to select brands and campaigns they are passionate about
- 24/7 support team for both brands and creators